Product paths can be straight lines, direct and unwavering in their destination.
With a singular purpose, they excel at guiding you from start to finish.
Venture deeper, and you’ll find paths that branch and merge, creating neighbourhoods within a maze. These are like products that grow naturally into connected experiences, each intersection, each new straight line a chance to serve new purposes, with new opportunities, while keeping their sense of direction.
Then we have the labyrinths. Where paths are intricate, layered, and full of possibility.
They transform into systems, every new turn can reveal opportunities. Like versatile products, they offer many journeys while maintaining their core identity.
Take the time and think about where you and your product stands within these walls. A single path is clear and certain, but as you discover more routes, intersections, you’ll navigate those greater possibilities. The deeper into the labyrinth you venture, the more you’ll embrace ambiguity – but that’s where the most distinguishable discoveries await.
